1. Tell us little about your team’s structure and primary focus.

The focus of the Minor Private Wealth Management Group of Wells Fargo Advisors is to utilize a true team approach to help create tailored portfolios using cash alternatives, equities, and fixed income. Our team consists primarily of Ben Minor and William Minor, Private Wealth Financial Advisors, Jeff Perdoch, Financial Advisor; Grant Minor, Private Wealth Financial Consultant; Debra Hawkins, Senior Registered Client Associate, Jennifer Lawrence, Senior Client Associate. We work together to provide tailored investment planning solutions with a focus on long-term outcomes. The business originated with Grant Minor, who began his career four decades years ago with Goldman Sachs.

2. What is your team’s primary mission and what is your process to accomplish it?

Our team’s mission is to improve the financial well-being of our clients with a focus on prudent risk management to accomplish investment goals. We believe in flexibility and seek to provide engagement, visibility, and consistency throughout changing markets and evolving client needs.

Our team’s primary goal is to reduce volatility and protect investment capital. We believe that our process helps us to hedge our portfolios in bad markets. Our unofficial mantra is: Rule number 1. Don’t lose the money. Rule number 2. Don’t forget rule number 1, yet seek to provide a good return.

3. What type of clients do you work with?

We work with both families and individuals. Most commonly, our clients have built or inherited significant wealth as entrepreneurs, business owners, or through family wealth transfer.

4. What non-investment related advice do you provide your clients?

We strive to treat every client family like we would our own and we leave no rock unturned when a client needs help.

We work hard to offer a broad range of advice on topics like investment education, business valuation, generational wealth transfer strategies, investment planning and estate planning strategies, retirement planning, and providing access to lending products and services through Wells Fargo affiliates. We believe that our team’s resources and capabilities enable us to find innovative strategies for issues we believe of any complexity.

5. Discuss the importance of multigenerational planning with your clients and how assembling your own multigenerational team has led to your success.

We believe that multigenerational planning is a vital component of excellent investment services. Our team is skilled in thinking “like-to-like” with multigenerational clients. Families pass goals and values between generations, and our goal is to extend this concept by facilitating the passing of investment knowledge and decision-making capabilities.

We know there is not a monopoly on good ideas from one generation to the next. Intergenerational communication can be difficult, particularly on topics such as technology or money. We believe that our team enables communication among different generations by leveraging our team members, each respectively in the generation of baby boomer, generation X, and millennial. Our collaborative approach allows us to break down barriers and provide tailored solutions for each individual client, taking into consideration their individual needs and circumstances. We find this help to be most beneficial for the family as a whole.

6. What differentiates your team from your competitors in the Wealth Management industry?

We believe that our experience and attention as investors, rather than manager selectors, is a key differentiator. We work to conduct independent research on securities and actively hedge portfolios. We do not outsource investment management into firm products or externally through third-party wholesalers. We strive to build portfolios tailored and monitored for each client’s needs.

7. What led your decision to leave UBS and join Wells Fargo Advisors?

We really like the commitment Wells Fargo Advisors is making to its ultra-high-net-worth U.S. client base. Our business is U.S.-focused and we feel better aligning with an institution that has its roots and commitments to the U.S.

8. What do you believe are the most important traits a wealth management team must have?

We believe honesty, transparency, communication and work ethic. Wealth management teams must be committed and professional students as markets, planning techniques, and client circumstances evolve. 

9. The market has been very volatile as of late – how do you keep your clients from getting anxious?

We believe in a proactive approach that includes lots of communication and portfolio management. We don’t believe in simply “riding” the market. Our investment philosophy typically involves hedging strategies designed to help reduce portfolio volatility and finding opportunities to upgrade portfolios when dislocations occur. Simply put, our goal is to outperform in bad markets and to help preserve wealth.

10. How can a prospect learn more about your team and are you taking on any new clients?

Our biographies and team information are available at www.minorpwmgroup.com 

Wells Fargo Advisors did not assist in the preparation of this report, and its accuracy and completeness are not guaranteed. The opinions expressed in this report are those of the author(s) and are not necessarily those of Wells Fargo Advisors or its affiliates. The material has been prepared or is distributed solely for information purposes and is not a solicitation or an offer to buy any security or instrument or to participate in any trading strategy. Past performance is not a guarantee of future results. Stocks offer long-term growth potential, but may fluctuate more and provide less current income than other investments. An investment in the stock market should be made with an understanding of the risks associated with common stocks, including market fluctuations. Investments in fixed-income securities are subject to market, interest rate, credit and other risks. Bond prices fluctuate inversely to changes in interest rates. Therefore, a general rise in interest rates can result in the decline in the bond’s price. Credit risk is the risk that an issuer will default on payments of interest and/or principal. This risk is heightened in lower rated bonds. If sold prior to maturity, fixed income securities are subject to market risk. All fixed income investments may be worth less than their original cost upon redemption or maturity.

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